Description

Join NCIA’s Hemp Committee for this timely #IndustryEssentials webinar, part of the Committee Insights series, where we’ll explore the far-reaching effects of cannabis rescheduling from Schedule I to Schedule III on the hemp industry. 

Moderated by John Murray, this panel will feature representatives of Sustainable Innovations, Shimmerwood Beverages, Chi'Tiva & The Dub Wholesale, industry leaders who will dive into the financial, legal, and operational impacts the change brings. We’ll address opportunities, challenges, and uncertainties faced by hemp businesses as regulatory landscapes shift, offering insights on how to navigate this evolving environment. 

Topics will include the effects on banking and financial services, consumer perception of hemp products, marketing and advertising challenges, and potential competition from the pharmaceutical industry. Whether you’re a hemp producer, processor, or stakeholder, this session will equip you with the knowledge you need to make informed business decisions in light of this historic policy shift. 

Learning Objectives: 

• Examine Financial Shifts – Understand how cannabis rescheduling impacts banking, merchant processing, insurance, and other financial services for hemp businesses, including both opportunities (easier access) and challenges (compliance costs). 

• Enhance Consumer Outreach – Explore the changes in marketing, advertising, and consumer education strategies for hemp products, focusing on how businesses can capitalize on increased visibility while navigating stricter regulations. 

• Adapt to Regulatory Changes – Learn about the evolving legal landscape, including compliance requirements, interstate commerce opportunities, and the shifting perception of hemp products as legitimate OTC wellness offerings.